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Consultant, Marketing Analytics

Company: IQVIA Holdings Inc
Location: Durham
Posted on: June 12, 2021

Job Description:

Job description

Consultant, Marketing Analytics

Location: Open; will vary according to client demand.

IQVIA is the world's leading information, services and technology company dedicated to making healthcare perform better. We're actively hiring for Analysts, Associate Consultants, Consultants, and Senior Consultants within our Commercial Outsourcing Services team. Successful candidates must be willing to deploy to on-site engagements anywhere in the United States, with the location depending on business demands.

Role Summary: As a Consultant, you'll be actively participating in the development, delivery, and management of data analytics and consulting projects. These engagements may be in the areas of real-world effectiveness, market research, forecasting, product launch, business intelligence, sales operations, sales force effectiveness, multi-channel marketing, marketing operations, incentive compensation, oncology, payer/provider services, thought leadership, primary market research, and technology & applications.

Job Description:

  • Analyze secondary data and desk market research to identify key findings and trends
  • Create and lead quantitative or qualitative analysis to support client deliverables and business decisions as they relate to IQVIA data
  • Independently create presentations for clients
  • Attend, support and present at client meetings, independently or with senior support
  • Manage projects and work streams of reasonable, independently or with senior support
  • Assist in the development and writing of proposals with senior support
  • Assist in developing detailed documentation and specifications, including business process documentation, SOPs, and client data scorecards
  • Be able to quickly learn and work with sales and promotional data, market and epidemiology assessment, pipeline analysis and market research with senior support
  • Develop broad knowledge of related consulting methodologies and pharmaceutical market through the delivery of consulting engagements and participation in formal and informal learning opportunities
  • Work willingly and effectively with others in and across the organization to accomplish team goal, both internally and externally
  • Lead projects and initiatives over Analysts and Associate Consultants with indirect oversight

Skills & Experience:

  • Strong knowledge in MS Excel, MS Access, and MS PowerPoint
  • Strong technical skills in any of the following: SAS, Oracle SQL, R Programming, Tableau, and Excel VBA
  • Prior working experience in any of the following: market research, marketing insights, marketing analytics, multichannel marketing, consumer marketing, branding, forecasting, statistics, predictive modeling, primary market research, technology & applications, healthcare IT, managed markets, management consulting, sales force effectiveness, sales operations, business intelligence, epidemiology, HEOR, data mining, data governance, outsourcing, offshoring, web analytics, data development and programming, and Google Analytics
  • Prior healthcare data experience, including working knowledge of physician, patient, claims, and epidemiology data is desired, preferably IQVIA data
  • Knowledge and understanding of the fundamental processes of pharmaceutical commercial business, their interaction, and the impact of external/internal influences on decision making, growth and decline
  • Knowledge of key issues and current developments in the pharmaceutical and healthcare industries
  • Knowledge of professional/trade associations, key people and companies
  • Effective communication skills, project management, and time management skills
  • Strong capability in managing priorities so that deadlines are met while retaining consistent, high quality outcomes
  • Ability to think creatively and strategically
  • Demonstrate analytical, interpretative and problem-solving skills, working with large and multiple data sets to process data in the required format for the analysis
  • Well-developed written and verbal communication skills including presentations, leading meetings, business and report-writing


  • Undergraduate or Master's degree with a minimum of 2-6 years of relevant healthcare experience
  • An avid interest in healthcare analytics and data, with an understanding of the US healthcare market
  • Ability to follow SOPs, processes and execute effective documentation of project-related work
  • Strong business acumen and understanding of sales & marketing business principals
  • Project management experience
  • Excellent communication, interpersonal and team-working skills
  • Exceptional written, numerical and problem solving skills
  • Adaptability and an ability to learn quickly and apply new knowledge
  • Willingness to travel at minimum 80% overnight
  • Willingness to relocate anywhere within the United States for client engagements ranging in length from 3 to 24 months

At IQVIA, we believe in pushing the boundaries of human science and data science to make the biggest impact possible - to help our customers create a healthier world. The advanced analytics, technology solutions and contract research services we provide to the life sciences industry are made possible by our 67,000+ employees around the world who apply their insight, curiosity and intellectual courage every step of the way. Learn more at jobs.iqvia.com.

IQVIA is an EEO Employer - Minorities/Females/Protected Veterans/Disabled

IQVIA, Inc. provides reasonable accommodations for applicants with disabilities. Applicants who require reasonable accommodation to submit an application for employment or otherwise participate in the application process should contact IQVIA's Talent Acquisition team at workday_recruiting@iqvia.com to arrange for such an accommodation.

Keywords: IQVIA Holdings Inc, Durham , Consultant, Marketing Analytics, Other , Durham, North Carolina

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