Associate Manager -Content Planning & Insights
Company: The Association of International Certified Profess
Posted on: May 19, 2019
Combining the strengths of the American Institute of CPAs and the
Chartered Institute of Management Accountants, we empower the
world's most highly-skilled accountants - CPAs and CGMA designation
holders - with the knowledge, insight and foresight to meet today's
demands and tomorrow's challenges.
We drive a dynamic accounting profession that works every day to
build trust, create opportunity and grow prosperity worldwide.
Summary of Role
as key liaison between the Association's Magazines and Newsletters
Association's Content Studio function, which produces, distributes
and stores high
quality content that supports a broad range of business needs. Key
the role include identifying existing content suitable for use for
business needs, collaborating cross-functionally on projects, and
foster data-driven decisions around content use.
closely with members of the Magazines and Newsletters (MNL) team to
comprehensive view of content created by the team.
with account managers within Communications to pair suitable MNL
other business needs, which may include marketing campaigns, online
print, direct mail, events and conferences and promotions.
repurposed content meets content rights requirements.
in planning sessions with internal clients to understand business
and present performance data when necessary.
dashboards and monitor KPIs on an ongoing basis, communicating
results to key
large data sets and generate thoughtful, actionable reports.
content marketing platform to house content and manage
manage editorial aspects of MNL sponsored content planning.
content for magazines and newsletters that will also serve other
with manager to ensure message alignment and appropriate
often, effectively and cross-functionally to ensure alignment and
other duties as assigned.
Knowledge, Skills &
- Effective writing, editing and proofreading
- Ability to set, manage and meet key performance indicators
- Knowledge of content rights landscape, media environment
digital business models
- Creative problem-solving skills
- Commitment to quality
- Ability to work on multiple projects simultaneously
- Ability to translate complex technical information into
user-friendly, compelling copy
- Motivated, flexible and organized team player
- Proficiency in Microsoft Word, Excel, Adobe Acrobat and
- Previous experience with content management systems for
developing and publishing content
- Because the client's work is deadline driven with firm dates
must be hit, weekend and evening hours may be required to meet
Required Experience, Qualifications & Education
- 4-6 years' experience in data-driven content
development and production, corporate communications and/or general
- College degree in business/marketing/communications or
content-creation oriented discipline
Why work for us?At the Association, you are part of a global,
diverse and talented group of colleagues. You have opportunities to
innovate and collaborate in a leading organization that impacts
individuals, businesses, the public interest and even national
economies. You'll have opportunities to progress while enjoying an
exciting work environment that supports and celebrates individual
achievement, development and professional satisfaction. Together,
we will lead the most influential body of professional accountants
and create the future of the global accounting profession.
Keywords: The Association of International Certified Profess, Durham , Associate Manager -Content Planning & Insights, Executive , Durham, North Carolina
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