Marketing Manager - Lease Ups

Company: Bell Partners Inc
Location: Durham
Posted on: May 24, 2023

Job Description:

We Care.-- We Deliver.-- Our purpose is to create communities our residents are proud to call home. We currently own or manage over 70,000 units in North America and continue to grow.------Bell Partners, a national leader in multi-family housing, our mission is to be the apartment company of choice by creating value and honoring commitments to our residents, partners, and associates.The Marketing Client Account Manager is the client facing point of contact representing the entire range of company marketing products and services to our assigned portfolio of properties. This person is responsible for leading the client's account planning cycle and ensuring assigned clients' needs and expectations are met in a way that represents the company and provides a positive client experience.The Marketing Client Account Manager - Lease-ups is the client-facing point of contact representing the entire range of company marketing products and services to our assigned portfolio of properties. This person is responsible for leading the client's account planning cycle for lease-ups and ensuring assigned clients' needs and expectations are met in a way that represents the company and provides a positive client experience.This hybrid work position may be based at any of the following Bell Partners' Regional locations: Raleigh, NC; Charlotte, NC; or Alexandria, VA.The Marketing Client Account Manager - Lease-ups is responsible for partnering and collaborating with operations and ownerships serving as a strategic visionary to build impactful marketing programs in support of their objectives and deliverables. They are focused on developing and driving the marketing strategy with an integrated marketing approach, and successful project management through stabilization. This person must establish productive, professional relationships with key personnel in assigned client accounts, within the Bell Partners, Inc. organization, industry vendors, ownership groups and their stakeholders.The Marketing Account Manager - Lease-ups will report directly to the Marketing Director, Account Management.Essential Functions and Responsibilities--- Maintain strong knowledge of property portfolio including objectives, goals, features, amenities, demographics, neighborhood, comps, etc.--- Stay on the pulse of industry trends, demographic trends specific to areas in the Client Account Manager's portfolio.--- Conduct client discovery meetings and identify objectives; Prepare long-term and short-term goals with timelines, benchmarks and KPIs--- Develop and manage the marketing strategy for each lease-up in their portfolio and serve as the lead to execute the plan--- Proactively assess, clarify, and validate customer needs on an ongoing basis, and course correct as needed --- Nimble ability and marketing acumen to understand how to navigate moving a property through all phases of lease-up, including construction through stabilization--- Build trust and long-term relationships with internal and external clients and industry partners--- Support and collaborate with operations in building viable marketing budgets through recommendation that align with the ownerships vision but also supports a successful marketing program--- Identify issues and make recommendations to client accounts --- Provide clear, comprehensive, and relevant communications to all stakeholders on a regular basis--- Ability to high-level analyze marketing data, produce executive reports based on the data and support within internal marketing team, and present reports on account progress, goals, and quarterly initiatives to share with internal and external stakeholders--- Provide support for business development pitches, including developing recommendations, strategy, budget, and timelines and participate in business development pitches, as needed--- Ability to collect large volume of information from multiple sources and develop a consolidated, strategic recommendationKnowledge, Skills & Abilities--- Five (5) years of experience in Marketing-related role in account management, client management, marketing agency, and/or portfolio management--- Experience with agile project management approach and confidence in leading projects--- Able to analyze problems and strategize for better solutions --- Understanding customer lifecycle and marketing--- Business maturity and acumen--- Able to multitask, prioritize, and manage time efficiently--- Organized and able to create multiple timelines, budgets, and schedules--- Experience and comfort in manage executive-level conversations and in persuasive conversations--- Excellent verbal and written communication skills--- Multi-family industry experience is a plus, particularly with marketing technology innovations, but not a requirement--- Can demonstrate a positive attitude and eagerness to tackle the job and has a collaborative approach to working with othersBell Partners, Inc. ("BPI" or the "Company") is an equal employment opportunity employer. BPI's policy is not to discriminate against any applicant or employee based on race, color, sex, religion, national origin, age, disability, pregnancy, military/veteran status, marital status, genetic information, gender identity, sexual orientation or any other basis protected by applicable federal, state, or local laws. BPI also prohibits harassment of applicants or employees based on any of these protected categories. It is BPI's policy to comply with all applicable state and federal laws respecting consideration of unemployment status in making hiring decisions.Note to Applicants: Smoking is prohibited in all indoor areas of--Bell Partners Inc.--unless designated smoking areas have been established by a particular location in accordance with applicable state and local law.

Keywords: Bell Partners Inc, Durham , Marketing Manager - Lease Ups, Executive , Durham, North Carolina