Vice President, Marketing & Communications
Company: Self-Help Credit Union
Location: Durham
Posted on: January 26, 2023
Job Description:
If you are a job seeker with a disability and require a
reasonable accommodation to apply for one of our jobs, you will
find the contact information to request the appropriate
accommodation by visiting the following page: Vice President,
Marketing & Communications Use your proven vision, leadership and
strategic direction for Self-Help's communications and marketing
team to help make a difference. Our mission is to create and
protect ownership and economic opportunity for all, especially
people of color, women, rural residents and low-wealth families and
communities. -This position is located in Durham, North Carolina
and is eligible for Self- Help's hybrid work arrangement of two
days per week of working off-site.Job DescriptionThe Vice President
(VP) reports to the Executive Vice President and supervises three
directors and a high performing national team that provides the
full range of communication services, including, but not limited
to, brand development and management, public and media relations,
internal communications, digital/online initiatives, traditional
print projects, sales promotions and collateral, social media,
corporate website and intranet, content creation, copywriting, and
special events.
- Provide strategic counsel to senior leadership, business teams
and key stakeholders across the organization
- Lead the continuous development of Self-Help's brand and voice
to build awareness, uniqueness, relevance and reputation among
target consumers
- Deliver campaigns and public relations strategies that drive
results for individual business lines
- Evaluate Self-Help's online marketing performance and create an
excellent web and social media presence
- Lead organization-wide and line of service-specific online and
offline channel campaigns to support business goals and
objectives
- Develop and deploy a comprehensive crisis communications plan
and manage crises as they arise
- Remain current on laws and regulations that affect marketing,
ensuring marketing pieces, disclosures, and web site are
technically and legally compliant
- Establish and monitor the annual marketing budget to maximize
cost-effective operations, programs, etc.Credentials, Experience
and Skills:
- BA/BS or equivalent experience in Marketing, Communications,
Public Relations, Economics, Business or related
- 8+ years of additional experience in marketing, public
relations and program leadership with a proven track record of
success in managing a range of marketing and communications
functions such as brand management, customer marketing, digital
marketing, creative services, public relations and engagement
- 5+ years of successful experience leading high-performance,
cross-functional teams, with responsibility for direct reports in
the last three
- Hands on experience with CRM and SEO tools like Google
Analytics, Salesforce,Compensation:Competitive nonprofit
compensation, based on experience
- Medical, dental & vision insurance, with 80% to 100% of
premiums paid by Self-Help
- 401k match - $1 for $1 on first 6% that employee contributes,
plus an additional 3% company contribution
- Paid time off and paid parental leave of up to 12 weeks
- Self-Help paid life insurance of $50,000
- Tuition ReimbursementAbout Us:Self-Help Credit Union was
chartered in 1983 to build a network of branches that partner with
working families and communities often underserved by the financial
marketplace. With over $1.6 billion in assets and serving more than
92,500 members in 32 branches - six in Florida, 22 in North
Carolina, three in South Carolina, and one in Virginia - Self-Help
Credit Union is one of the fastest-growing community development
financial institutions in the country. It is part of the Self-Help
family of non-profit organizations whose collective mission is to
create and protect ownership and economic opportunity for all. For
over 41 years, the national Center for Community Self-Help and its
affiliates have provided more than $11 billion in financing to help
over 198,000 people buy homes, start and grow businesses, and build
wealth. For more information, please visitwww.self-help.org.
Self-Help is committed to providing equal employment opportunities
to all persons, regardless of race, religion, religious creed,
color, national origin, ancestry, physical disability, mental
disability, medical condition, genetic information, marital status,
sex, gender, gender identity, gender expression (including
transgender status), age, sexual orientation, military and veteran
status, class or family status.
Keywords: Self-Help Credit Union, Durham , Vice President, Marketing & Communications, Executive , Durham, North Carolina
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