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Marketing Specialist

Company: Leoforce, Inc.
Location: Durham
Posted on: January 12, 2021

Job Description:

Bashyam Shah LLP seeks a full-time, experienced Marketing Specialist for our firm located in Raleigh, NC. The Marketing Specialist will be expected to perform the following duties:-- Develop marketing content and implement marketing strategies and campaigns to execute business objectives in conjunction with the company business plan-- Plan, develop, and execute a consistent brand message on social media channels (Facebook, LinkedIn, Twitter, and Instagram), including paid advertising for both English and Spanish (Latinx) speaking communities-- Develop, write, edit, and publish blogs, news releases, and news updates on company website and social media platforms to engage and share information -- Generate and curate content and develop a marketing strategy for company website, social media presence, and weekly e-mail newsletter-- Track and manage monthly marketing budget and use data to drive decision making by leadership team-- Monitor and update CRM system on a regular basis-- Serve as liaison with the community, clients, and professional network; organize and collaborate on co-marketing events with local non-profits and other local influencers in similar spheres to continually increase awareness of brand through building and maintaining meaningful relationships-- Optimize and update website with relevant keywords and improve formatting and readability, decreasing bounce rate, and ensuring information remains accurate and engaging Minimum Qualifications:* Bachelor's degree in business administration, marketing, communications, or a related field* 1 to 2 years of experience in marketing for a law firm or similar experience* Strong knowledge of various marketing and analytics tools such as Google Analytics, CRM Systems, and content management systems* Strong experience with SEO* Excellent analytical skills and a knack for data analysis* Strong written and verbal communication skills* Skilled in writing and editing content with an attention to detail* Strong prioritization, organization, and project management skillsCulture: This is a team-based atmosphere. The position is available immediately and is an excellent opportunity for a talented and motivated paralegal. Benefits: --- Health, Dental, and Vision Plans --- 401(k)Bashyam Shah LLP is an Equal Employment Opportunity employer committed to providing equal opportunity in all of our employment practices, including but not limited to selection, hiring, assignment, re-assignment, promotion, transfer, and compensation. Our Firm prohibits discrimination, harassment, or retaliation in employment based on race; color; religion; national origin; sex (including pregnancy); age; disability; genetic information, citizenship status; military service obligations; or any other category protected by applicable federal, state, or local law. Company Description: At Bashyam Shah LLP, our focus has been in naturalization and immigration law for our twenty-five years of service to our local and national communities. Our clients have appreciated our common-sense approach and our commitment to being a real partner in navigating the dynamic U.S. immigration system. Bashyam Shah LLP represents a wide range of national corporations, small companies, government agencies and nonprofit organizations across the country. Our attorneys are consistently rated among the best by sources including Best Lawyers in America, and our office has been recognized as Legal Elite in Immigration Law by US Business News.

Keywords: Leoforce, Inc., Durham , Marketing Specialist, Advertising , Durham, North Carolina

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