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Manager, Marketing Communications

Company: Toshiba Global Commerce Solutions
Location: Durham
Posted on: November 22, 2020

Job Description:

Job Title: Manager, Marketing Communications

Introduction:

Toshiba Global Commerce Solutions is currently looking for a Manager, Marketing Communications to lead the effective execution of our marketing communications activities in support of our international retail business. You'll manage a team to execute marketing initiatives that will enhance the company brand while managing specific initiatives that support new announcements, lead-generation campaigns, events and much more. In this role, you will drive a consistent and positive brand reputation ensuring that Toshiba maintains the premium brand reputation as a respected leader in our industry.

Responsibilities:

- Own an integrated communication calendar incorporating tactics that translate our corporate goals into key initiatives, schedules, budgets, and tracking success.
- Manage a dedicated team - and outside agencies - to execute marketing communications, digital / email marketing, social media, branding, naming, events and public relations efforts while measuring effectiveness against spend.
- Create efficient processes and alignment with other marketing stakeholders and Toshiba teams
- Evaluate and improve the effectiveness of implemented communication strategies based on tracking return on marketing spend, achievement against KPI's

Required Skills:

- 5+ years in marketing communication roles in a B2B company
- A natural leader, strong collaborator, motivator, and overall team player
- A proven track record of creating content marketing GTM strategies and leading PR efforts
- Demonstrated ability to translate growth strategies into meaningful marketing campaigns based on a deep understanding of the buyer and user personas.
- Excellent written and verbal communication skills in both client-facing and internal situations; can articulate industry and operational insights clearly and persuasively to all levels of executives and management, translating information to audience-appropriate levels using oral, written, and presentation skills
- Creative thinker who can manage risks, try new approaches, and use good judgment to build and grow the business; an ‘outside-the-box' thinker.
- Ability to travel up to 10% of the time (not required during COVID-19)

Preferred Skills:

- Retail industry experience and insights

About the Company:

Toshiba Global Commerce Solutions is a dynamic billion dollar global company based in Research Triangle Park, NC, providing retail store solutions to your favorite brands. Have you ever been in a hurry and made use of the self-checkout at Lowe's Foods, earned fuel rewards at Kroger, or just paid for purchases at retailers such as Walmart, Michaels, Carrefour, The Gap, Calvin Klein, Boots, Cencosud, BJ's, or Costco? These are just a few examples of our in-store solutions and impressive customer base that made us the world's installed market share leader.

The nature of retail is changing quickly, so if you share our 'Together Commerce' vision of a seamless two-way, participatory shopping experience, let's get together to drive the new economy.

Toshiba Global Commerce Solutions, Inc. offers a competitive salary and generous benefits package including the following:

- Group health coverage (medical, dental, & vision)
- Employee Assistance Programs
- Pre-tax spending accounts
- 401(k) plan
- Company provided life insurance
- Pet Insurance
- Employee discounts
- Generous paid holiday schedule, paid vacation & sick/personal days

EEO:

Toshiba Global Commerce Solutions is an equal opportunity/affirmative action employer that evaluates qualified applicants without regard to age, ancestry, color, religious creed, disability, marital status, medical condition, genetic information, military or veteran status, national origin, race, sex, gender, gender identity, gender expression and sexual orientation or any other protected factor. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Individuals who need a reasonable accommodation because of a disability for any part of the employment process should email benefits@toshibagcs.com to request an accommodation.

Keywords: Toshiba Global Commerce Solutions, Durham , Manager, Marketing Communications, Advertising , Durham, North Carolina

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